why magnesium?
Not all magnesium is the same.
Understanding the different forms of magnesium and choosing the right one shouldn't be complicated.
WHAT IS MAGNESIUM FOR?
Better sleep
Helps support restful, restorative sleep.
Mental performance
Supports concentration, learning and cognitive function.
Daily energy
Helps convert food into usable energy.
Muscle recovery
Supports normal muscle function and recovery.
Calm & Relaxation
Helps support a healthy nervous system.
Our approach
Every form chosen for a reason.
Sleep uses magnesium bisglycinate and taurate, forms chosen specifically for their role in the nervous system and muscle relaxation. Paired with valerian root, it's built for the end of the day: winding down, staying asleep, recovering properly.
Best for
✓ Falling asleep
✓ Staying asleep
✓ Evening recovery
Contains
Magnesium Bisglycinate
Magnesium Taurate
Valerian Root
Focus uses magnesium L-threonate, the only form shown to cross the blood-brain barrier. Combined with Alpha GPC and bilberry extract, it's formulated specifically for cognitive performance: concentration, mental clarity, and sustained deep work.
Best for
✓ Focus
✓ Mental clarity
✓ Deep work
Contains
Magnesium L-Threonate
Alpha GPC
Bilberry Extract Powder
Chill uses magnesium bisglycinate alongside L-theanine and lemon balm, a combination chosen to support a calm, balanced nervous system without sedation. For the moments that need less noise, not more stimulation.
Best for
✓ Calm
✓ Stress support
✓ Daily balance
Contains
Magnesium Bisglycinate
L-Theanine
Lemon Balm
Power uses magnesium glycinate, a form tied directly to energy production at a cellular level. With creatine monohydrate and vitamin B6, it's built for output: training, recovery, and keeping performance consistent through the day.
Best for
✓ Training
✓ Recovery
✓ Daily performance
Contains
Magnesium Glycinate
Creatine Monohydrate
Vitamin B6
7:00am
Morning
Start the day with clarity.
FOCUS is formulated with magnesium L-threonate to support concentration, mental performance and productivity.
12:00pm
Day
Keep your energy going.
POWER is formulated with magnesium malate to support energy production and reduce tiredness.
6:00pm
Evening
Slow things down.
CHILL helps support a calmer nervous system and an easier transition into the evening.
9:30pm
Night
Recover while you sleep.
SLEEP combines targeted forms of magnesium to help prepare your body for restorative sleep.